The Jam Pad
January 22, 2008
Here’s an example of what Tom Kelley calls “cross polinization” in his book The Art of Innovation (if you haven’t read it yet, you need to). The thought process: “hmmm, we have these cool free motion arms on our racks, and we’re known for our football sleds…HEY! What if we could put a football sled guy on the arms to bring outdoor training inside for the off season?”
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